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Service · 03 / Managing risk

One picture of your insurance coverage and needs. Reviewed every year.

Corporate policies, personal policies, group benefits, and what your spouse and kids have, all in one place. So when the beneficiary needs it, or the tax bill arrives, or the rate goes up, nothing is a surprise.

Coverage gets bought over years. Nobody ever looks at the whole picture.

A term policy when the first kid was born. Critical illness that was prompted when a friend got sick. A key-person policy the accountant suggested. Group benefits through work. A mortgage insurance box ticked at the bank. Each one made sense at the time. Nobody has ever asked whether they still do, together. Here are the patterns I usually see.

Pattern / 01

Beneficiaries that do not match your life.

The policy from twelve years ago still lists the ex-spouse. Or names an estate when it should name a person. Or names a minor child with no trust in place. Every year we find at least one of these. It is the cheapest fix in the industry and the most expensive miss.

Pattern / 02

Corporate coverage that outgrew the company.

The business is worth three times what it was when the buy-sell was funded. Or the key person it was built around has left. Or the ownership structure changed and the policy is now owned by the wrong entity for tax purposes. Any of these turns a good plan into a bad one.

Pattern / 03

Premium increases nobody saw coming.

A universal life policy where the cost of insurance has stepped up without notice. A term policy entering its renewal window. A mortgage policy that was supposed to end with the mortgage but did not. Without a review, the first notice is usually the one from the carrier, and it usually lands at the wrong time.

Three buckets. One picture.

Most business owners and mature families have coverage spread across at least three places. A proper review looks at all of them together, because the decisions in one bucket change the answer in the others.

Bucket 01

Corporate coverage.

Coverage that the company owns. Funding for a buy-sell, protection on a key person, permanent policies holding cash value inside the corp, loan coverage, group benefits for staff.

  • Key person insurance
  • Buy-sell funding
  • Corporate-owned permanent life
  • Business overhead expense
  • Group benefits and retiree plans
  • Shareholder agreement alignment
Bucket 02

Individual coverage.

Coverage that you personally own. The policies you bought over the years, plus anything coming through employment, professional associations, or bank products attached to loans and mortgages.

  • Personal life insurance (term and permanent)
  • Critical illness
  • Individual disability
  • Long-term care
  • Mortgage and loan insurance
  • Group and association coverage
Bucket 03

Family coverage.

What your spouse, adult children or dependent parents have in place. Often the bucket that matters most in a claim and has been looked at least. Coordinated so the whole household is covered, not just the policyholder.

  • Spousal life and living benefits
  • Children's coverage and education protection
  • Aging parents and long-term care considerations
  • Dependent family members
  • Travel and health coverage
  • Beneficiary structures across the family

Seven stages to build the picture the first time.

Most of the work happens in the first engagement. We go deep once, document everything properly, and set the rhythm that keeps it current. After that, it is an annual review and a short list of things that trigger a call in between.

01/07
Gather everything
14% of the work

Gather everything.

Contracts, annual statements, group benefits booklets, beneficiary forms, anything attached to a loan or mortgage. If you cannot find it, I work directly with your carriers to pull it. Most people are surprised at how much is actually in place.

You receive
An organized file of every policy document in one place. The raw material everything else is built on.

Clarify ownership and beneficiaries.

Who owns each policy (you, the corporation, a holding company, a trust), who pays the premium, and who receives the benefit. This is where most of the old mistakes show up. It is also the cheapest part to fix.

You receive
A complete ownership and beneficiary map, with any misalignments or out-of-date designations flagged for correction.

Assess coverage against the life you have now.

Income, debt, business value, family structure, retirement timing. We compare what exists to what the situation actually calls for. Gaps get flagged. So does overlap and coverage you are paying for and no longer need.

You receive
A gap-and-overlap report you can actually read. Where you are protected, where you are not, and where you are paying twice.

Evaluate performance and cost.

For permanent policies, we assess how the cash value is tracking against what was illustrated when the policy was issued. For term, we look at where you are in the term and what the renewal or conversion options are. For corporate-owned, we evaluate how the policy is sitting for tax efficiency.

You receive
A performance report for each policy, with in-force illustrations from the carriers and every upcoming renewal, conversion, or decision window flagged.

Coordinate with your team.

We work with your accountant on tax efficiency for corporate-owned policies. We talk to your lawyer about anything that touches wills or shareholder agreements. If you don't have the right people in place, I can recommend who to call. I attend these meetings with you.

You receive
A set of recommendations your existing accountant and lawyer have already weighed in on. Nothing sits in isolation.

Document the plan in one place.

Everything in a bound coverage binder. Every policy, every beneficiary, every premium, every renewal date. A copy stays with you. A copy stays with me. A copy lives wherever you want the person who will one day need it to find it.

You receive
A complete printed coverage binder and a digital copy in the portal. Updated at every annual review from this point on.

Hand-off and activation.

The final piece of the initial engagement. Portal access is set up and walked through. The annual review is on the calendar. A short written statement goes in the binder explaining what happens next and when. You leave knowing exactly how the ongoing relationship works.

You receive
Portal login, the first annual review date on the calendar, and a clear written outline of the rhythm from here forward.

Half the battle is staying organized.

Knowing who to call in times of change or crisis, and remembering what it was all for in the first place, is the real test of the plan. And keeping it current is a rhythm. We have four touchpoints, agreed up front, so nothing goes quiet and nothing gets missed.

As needed

Available and on call.

I am available when you need me. Marriage, divorce, new child, new home, new debt, new business, a diagnosis, an inheritance, retirement on the horizon, or a letter from a carrier you do not understand. Any of those is reason to pick up the phone.

Monthly

Internal Mountain Strong reviews.

Behind the scenes, my team and I review all our policies on a regular basis to flag notifications, upcoming renewals, key dates, and anything that needs follow-up. Resolved in the background before it becomes your problem.

Quarterly

A short outreach.

A brief check-in. Has anything changed? New role, new mortgage, new family member, a parent needing care. If something has moved, we book proper time. If not, the note is a reminder that the next review is on the calendar.

Annually · on anniversary

The full review.

Sixty to ninety minutes, in person or online. Did you get your annual statement? Do you understand it? Do you have any questions? Three questions open the door. We work through what has changed and confirm the plan still fits.

Plus convenient on-demand tools and educational material through the client portal, so you can find what you need between touchpoints without waiting for a call.

A simple, secure client portal.

One place to see what we are working on, share documents, and message back and forth. Encrypted end-to-end. Nothing sensitive gets emailed, nothing important lives in a drawer somewhere.

  • See your insurance coverage and every policy document in one place, any time.
  • Send and receive documents securely, including the ones carriers need signed.
  • Track open action items, upcoming renewal dates, and what is on the calendar next.
  • Message Joe directly without using email. Replies show up in your portal as well.

Six things in one binder. Updated every year.

The point is not the documents. The point is that your loved ones know where everything is and that you have made sense of it.

01

The coverage inventory.

Every policy you own or are the subject of. Carrier, policy number, ownership, beneficiary, amount, premium, renewal or anniversary date. One page, one source of truth.

02

A beneficiary audit.

Every life policy, every registered account, every pension. Beneficiaries checked, compared against your wills and intentions, and corrected where they are wrong. Signed forms on file.

03

A gap and overlap report.

Where you are under-covered, where you are double-covered, and where the math does not add up to what the life actually needs. Written in English, not carrier-speak.

04

A corporate coverage map.

For business owners. What each corporate policy funds, how it aligns with the shareholder agreement, and how it sits for tax. Discussed with your accountant before it becomes a recommendation.

05

A renewal calendar.

Dates that matter. Term renewals, conversion windows, premium step-ups on universal life, group benefit open enrolments. You get warning before the carrier notice shows up.

06

A claims-ready package.

For the person who will one day have to make the phone call. Policy numbers, carrier contacts, required documents, what to say, what not to sign. The thing nobody thinks to prepare until it is too late.

What people usually ask first.

If you have an advisor and a clear picture of every policy you own, what it costs, who the beneficiary is, and how it coordinates with your corporate coverage and your spouse's coverage, you are in good hands. Most people do not have that picture. The work here is to build it once, document it properly, and keep it current with a structured annual review.
No. Plenty of reviews end with "keep what you have." Sometimes the recommendation is to cancel coverage that no longer makes sense, or to consolidate duplicates. When new coverage does belong in the plan, it is priced and disclosed, and you are welcome to place it with any broker you prefer. The review work is not contingent on buying anything.
The first conversation is thirty minutes, no charge. A full first-year review with a documented binder is a flat project fee, agreed at the start based on scope. Annual reviews after that are a fixed yearly fee. The cost is not tied to products you might or might not buy.
Less than people expect. Most of the document-gathering is done by me, directly with the carriers, once you sign the authorization. You spend time on the pieces only you can answer, your current situation, your intentions, any changes since the last time someone looked at your coverage.
Yes. Mountain Strong is incorporated in British Columbia and registered in Saskatchewan. I am individually licensed in Alberta, Saskatchewan and Ontario as well. Most meetings outside Saskatchewan are conducted online. The printed workbook and executor package are couriered. I travel for in-person sessions where the scope warrants it.

Thirty minutes. No charge.

We talk about what you have, what you think you have, and what might be hiding in the gaps. If a full review is a fit, we agree on scope and next steps. If it is not, you leave with a clearer read on where you stand.

joe@mountainstrongfinancial.ca · 306 361 9981 SK · 604 217 1999 BC
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